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ARC Centre of Excellence for Automated Decision-Making and Society

Snurb — Friday 28 November 2025 12:07

Charting the Rise of Third-Party Social Media Advertising during the 2025 Australian Federal Election

Politics | Elections | Internet Technologies | Social Media | ARC Centre of Excellence for Automated Decision-Making and Society | AANZCA 2025 | Liveblog |

The next speaker in this panel at the AANZCA 2025 conference is my QUT colleague Dan Angus, focussing especially on political advertising during the 2025 Australian federal election. This work is also supported by the ARC Centre of Excellence for Automated Decision-Making and Society. Computational advertising is ephemeral and targeted, individually personalised to the social media user; it is difficult to study these processes at scale. While platforms purport to provide some ad transparency libraries, these are limited, and can be enhanced through other approaches.

Some such approaches include data donations via browser plugins that capture the ads encountered by …

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Snurb — Wednesday 26 November 2025 16:30

How Google Search and AI Overviews Respond to Query Variations on the Theme of ‘Chemtrails’

‘Fake News’ | Artificial Intelligence | Search Engines | ARC Centre of Excellence for Automated Decision-Making and Society | AANZCA 2025 | Liveblog |

My QUT colleague Kateryna Kasianenko is the next speaker in this session at the AANZCA 2025 conference, focussing on how search engines respond to searches about conspiracy theories. Search engines are a common pathway towards conspiracist information; they have the potential to affect their users’ understanding of such information. What people see when they search for such content also depends directly on how the query itself is formulated, so query variations also need to be studied systematically. Our Australian Search Experience 2.0 project within the ARC Centre of Excellence for Automated Decision-Making and Society explores the impact of such query …

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Snurb — Wednesday 26 November 2025 16:29

Patterns in the Coverage of Google’s AI Overviews in Different Media Contexts

Journalism | Industrial Journalism | Internet Technologies | Artificial Intelligence | Search Engines | ARC Centre of Excellence for Automated Decision-Making and Society | AANZCA 2025 | Liveblog |

The final session on this first day of the AANZCA 2025 conference starts with my QUT colleague Shir Weinbrand, whose focus is on the emergence of AI Overviews in Google Search. These are a relatively new addition which fundamentally changes how search engines work: they provide an AI-generated synthesis of search results rather than pointing users to the search results themselves.

How are these changes being framed; how are different actors describing these changes – Google itself, technology journalists, and SEO marketers? This study engaged in computational concept mapping of the discourses around AI Overviews between May 2024 and May …

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Snurb — Wednesday 1 October 2025 03:01

Assessing Recommendation Diversity in Search Results: Approaches Using Data Donations and Artificial Personas (SEASON 2025)

Politics | Artificial Intelligence | Search Engines | Echo Chambers and Filter Bubbles | ARC Centre of Excellence for Automated Decision-Making and Society | SEASON 2025 |

SEASON 2025

Assessing Recommendation Diversity in Search Results: Approaches Using Data Donations and Artificial Personas

Axel Bruns, Daniel Angus, Ashwin Nagappa, Kateryna Kasianenko, Abdul Obeid, Shir Weinbrand, and Brett Tweedie

  • 25 Sep. 2025 – Paper presented at the SEASON 2025 conference, Hamburg

Presentation Slides

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Snurb — Thursday 25 September 2025 22:21

Mapping Similarities in Search Results for Diverse Queries

Politics | Polarisation | Artificial Intelligence | Search Engines | ARC Centre of Excellence for Automated Decision-Making and Society | SEASON 2025 | Liveblog |

My own paper starts the final session at the the SEASON 2025 conference, presenting the Australian Search Experience team’s work towards assessing the effect of search query formulation on the diversity of search results, within the ARC Centre of Excellence for Automated Decision-Making and Society. Here are the slides: 

assessing-recommendation-diversity-in-search-results-approaches-using-data-donations-and-artificial-personasfrom Axel Bruns
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Snurb — Wednesday 16 July 2025 15:39

Asking Chatbots about Conspiracy Theories, with Predictably Mixed Results

Politics | ‘Fake News’ | Artificial Intelligence | ARC Centre of Excellence for Automated Decision-Making and Society | Evaluating the Challenge of ‘Fake News’ and Other Malinformation (ARC Discovery) | IAMCR 2025 | Liveblog |

For the post-lunch session on this third day of the IAMCR 2025 conference in Singapore I’m in a session on mis- and disinformation infrastructures, where I’ll start by discussing our platform audit of how artificial intelligence chatbots respond to queries about well-known conspiracy theories. Here are the slides:

‘Just Asking Questions’: Doing Our Own Research on Conspiratorial Ideation by Generative AI Chatbots from Axel Bruns
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Snurb — Sunday 13 July 2025 15:03

‘Just Asking Questions’: Doing Our Own Research on Conspiratorial Ideation by Generative AI Chatbots (IAMCR 2025)

Politics | Polarisation | ‘Fake News’ | Internet Technologies | Artificial Intelligence | ARC Centre of Excellence for Automated Decision-Making and Society | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | Evaluating the Challenge of ‘Fake News’ and Other Malinformation (ARC Discovery) | IAMCR 2025 |
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Snurb — Monday 23 December 2024 16:01

A Final Round-Up of Publications and Other Updates from 2024

Politics | Elections | Government | Polarisation | Gatewatching and Citizen Journalism | Journalism | Industrial Journalism | ‘Fake News’ | Internet Technologies | 'Big Data' | Artificial Intelligence | Social Media | Echo Chambers and Filter Bubbles | Facebook | Practice Mapping | Social Media Network Mapping | Twitter | QUT Digital Media Research Centre | ARC Centre of Excellence for Automated Decision-Making and Society | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | Evaluating the Challenge of ‘Fake News’ and Other Malinformation (ARC Discovery) | AANZCA 2024 | ACSPRI 2024 | AoIR 2024 | ECREA 2024 | ICA 2023 |

I disappeared on summer holidays pretty much immediately after my keynote on practice mapping at the ACSPRI conference in Sydney in late November, so I haven’t yet had a chance to round up my and our last few publications for the year (as well as a handful of early arrivals from 2025). And what a year it’s been – although it’s felt as if I’ve taken a more supportive than leading role these past few months, there have still been quite a few new developments, and a good lot more to come. I’ll group these thematically here:

 

Polarisation, Destructive

…

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Snurb — Saturday 9 November 2024 17:29

Polarisation via Search? Assessing the Political Spectrum of Google News Recommendations (AoIR 2024)

Polarisation | Politics | ARC Centre of Excellence for Automated Decision-Making and Society | AoIR 2024 | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | Journalism | Industrial Journalism | Internet Technologies |
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Snurb — Saturday 2 November 2024 21:37

Assessing Partisanship and Polarisation at Various Stages of News Production and Engagement

Politics | Polarisation | Journalism | Industrial Journalism | Internet Technologies | 'Big Data' | Social Media | Facebook | Social Media Network Mapping | Twitter | ARC Centre of Excellence for Automated Decision-Making and Society | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | AoIR 2024 |

I presented in and chaired the Saturday morning session at the AoIR 2024 conference, which was on polarisation in news publishing and engagement, so no liveblogging this time. However, here are the slides from the three presentations that our various teams and I were involved in.

We started with my QUT DMRC colleague Laura Vodden, who discussed our plans for manual and automated content coding of news content for indicators of polarisation, and especially highlighted the surprising difficulties in getting access to quality and comprehensive news content data:

CHALLENGES IN ACQUIRING AND ANALYSING NEWS DATA AT SCALE.pptx from tastysiltstone

I …

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Beyond Interaction Networks: An Introduction to Practice Mapping (ACSPRI 2024)

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Untangling the Furball: A Practice Mapping Approach to the Analysis of Multimodal Interactions in Social Networks (Social Media + Society)

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Inside the Moral Panic at Australia's 'First of Its Kind' Summit about Kids on Social Media (Crikey)

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Brightest before Dawn (CD, 2011)

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Gatewatching and News Curation: The Lecture Series

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