I missed the first speaker in the next session at the 2026 International Communication Association conference in Cape Town, so we’re straight on to a paper by the brilliant Fabio Giglietto, whose focus is on partisan alignment, journalistic quality, and algorithmic amplification on Facebook. How do URLs that are shared the same number of times on Facebook reach audiences of vastly different sizes?
This study explores the impact of partisanship and quality on amplification and reach on Facebook, and also takes into account shifts in Facebook’s algorithmic governance design over the years. The structure of Facebook’s social networks is relatively …











