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Snurb — Saturday 18 October 2025 10:12

Themes in Pro-Bolsonaro Facebook Posts before the 8 January 2022 Coup Attempt

Politics | Elections | Polarisation | Social Media | Facebook | AoIR 2025 | Liveblog |

The second presenter in this session at the AoIR 2025 conference is Felipe Soares, whose focus is on the Bolsonarist coup attempt in Brazil on 8 January 2022. This occurred after Bolsonaro’s close election loss in November 2022, which Bolsonaro disputed and which led his supporters to call for military intervention. By now, Bolsonaro has been sentenced to 27 years in prison for this coup attempt.

These events can be seen as a clear sign of deep-set destructive polarisation in Brazil: there is a breakdown of communication between the sides, an emotional exclusion of others, and a dismissal of information …

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Snurb — Saturday 18 October 2025 10:11

Assessing Polarisation in In- and Out-Group References by Political Actors in Elections

Politics | Elections | Polarisation | Social Media | Facebook | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | AoIR 2025 | Liveblog |

The final session today at the AoIR 2025 conference starts with my excellent QUT colleague Tariq Choucair, who begins by introducing the challenge of assessing polarisation: there are many different definitions of polarisation, which require different measures of assessment. Most current methods fail to sufficiently distinguish between these types of polarisation.

Tariq is therefore proposing a new approach to assessing polarisation, which he has applied to the study of national electoral contests in Australia, Brazil, Denmark, and Peru. The focus here is to identify polarising rhetoric, including campaign attacks, and polarisation in broader public debates.

The method focusses especially on …

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Snurb — Thursday 16 October 2025 23:20

Using LLMs to Identify Changes in Brazilian Hyperpartisan Communities around Bolsonaro’s Election Loss and Coup Attempt

Politics | Elections | Polarisation | 'Big Data' | Artificial Intelligence | Social Media | Echo Chambers and Filter Bubbles | Facebook | AoIR 2025 | Liveblog |

The final speaker in this session at the AoIR 2025 conference is the brilliant Fabio Giglietto, presenting a study of pro-Bolsonaro narratives on Facebook in Brazil. The key question here is whether online hyperpartisan groups are as stable as they are thought to be; is that true, and how does such stability fare in times of intense political crisis?

Brazil is an obvious case for the study of such questions. The project tracked some 59 pro-Bolsonaro accounts between 2021 and 2023, a timeframe including Bolsonaro’s election loss against Lula and his subsequent coup attempt. The dataset contains some 12 million …

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Snurb — Wednesday 15 October 2025 03:58

A Quick Update along the Way: New Presentations and Publications

Politics | Polarisation | Journalism | Industrial Journalism | ‘Fake News’ | 'Big Data' | Search Engines | Social Media | Echo Chambers and Filter Bubbles | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | Publications | AoIR 2025 | ZeMKI 2025 |

After my stops in Brussels, Aarhus, Hamburg, and Bergen I'm now on the Brazilian leg of this conference journey, having already visited Belo Horizonte and Porto Alegre for satellite symposia before the AoIR 2025 conference proper begins tomorrow. Here are some updates from those events, and slides for my presentations.

In Belo Horizonte I presented a keynote at the colloquium “Perspectives on Public Spheres and the Network of Publics”, outlining my current thinking on what has replaced 'the' public sphere; the slides are here:

Axel Bruns. “From 'the' Public Sphere to a Network of …

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Snurb — Wednesday 15 October 2025 03:03

Tracking Shifts in Discursive Alliances: A Longitudinal Analysis of Australian Climate Change Discourses on Facebook through Practice Mapping (AoIR 2025)

Politics | Elections | Government | Polarisation | Journalism | ‘Fake News’ | Social Media | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | AoIR 2025 |

AoIR 2025

Tracking Shifts in Discursive Alliances: A Longitudinal Analysis of Australian Climate Change Discourses on Facebook through Practice Mapping

Axel Bruns

  • 18 Oct. 2025 – Paper by Axel Bruns, Carly Lubicz-Zaorski, Tariq Choucair, Laura Vodden, and Ehsan Dehghan, presented at the 2025 Association of Internet Researchers conference, Niterói, Rio de Janeiro

Presentation Slides

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Snurb — Wednesday 15 October 2025 02:54

Researching Cross-Platform Campaigning in the 2025 Australian Federal Election (AoIR 2025)

Politics | Elections | Government | Polarisation | Journalism | Industrial Journalism | ‘Fake News’ | 'Big Data' | Social Media | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | AoIR 2025 |

AoIR 2025

Researching Cross-Platform Campaigning in the 2025 Australian Federal Election

Axel Bruns

  • 18 Oct. 2025 – Paper by Axel Bruns, Samantha Vilkins, Katherine M. FitzGerald, Tariq Choucair, Daniel Angus, Caroline Gardam, Kunal Chand, Laura Vodden, Klaus Groebner, Katharina Esau, Carly Lubicz-Zaorski, and Ehsan Dehghan, presented at the 2025 Association of Internet Researchers conference, Niterói, Rio de Janeiro

Presentation Slides

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Snurb — Wednesday 15 October 2025 02:46

Destructive Polarisation in Climate Debates: An Exploration Using the Practice Mapping Approach (UFRGS 2025)

Politics | Government | Polarisation | Journalism | ‘Fake News’ | Social Media | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | Conferences |

UFRGS 2025

Destructive Polarisation in Climate Debates: An Exploration Using the Practice Mapping Approach

Axel Bruns

  • 9 Oct. 2025 – Keynote presented at the AoIR 2025 satellite event "Disinformation, Social Media Platforms, and the Climate Crisis" at the Universidade Federal do Rio Grande do Sul, Porto Alegre

Presentation Slides

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Snurb — Wednesday 24 September 2025 18:17

A Brief History of AlgorithmWatch and Its Fight for Algorithmic Accountability

Politics | Government | Journalism | Internet Technologies | 'Big Data' | Artificial Intelligence | Search Engines | Social Media | Echo Chambers and Filter Bubbles | Facebook | SEASON 2025 | Liveblog |

After a week spent in Brussels and at the 25th anniversary of the Center for Internet Research in Aarhus, I’ve now arrived in Hamburg for the inaugural Search Engines and Society (SEASON) 2025 conference, which begins with a keynote by the great Matthias Spielkamp, the founder of German NGO AlgorithmWatch, who is also a partner in our ARC Centre of Excellence for Automated Decision-Making and Society. His keynote reflects on the past ten years of AlgorithmWatch’s efforts to promote algorithmic accountability.

AlgorithmWatch is a non-profit NGO based in Berlin and Zürich, seeking to ensure that algorithms serve to strengthen …

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Snurb — Wednesday 17 September 2025 04:06

A First Talk on a New Journey

Politics | Elections | Government | Polarisation | Travel | Journalism | Social Media | Echo Chambers and Filter Bubbles | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) |

I'm travelling again, on a trip that will take me to the 25th anniversary of the Center for Internet Studies in Aarhus, the 20th anniversary of the Zentrum für Medien-, Kommunikations- und Informationsforschung in Bremen, the Search Engines and Society 2025 conference in Hamburg, and the AoIR 2025 conference in Niterói, amongst a few other destinations – but my first stop has been Brussels, where I was delighted to participate in Nathalie van Raemdonck's PhD defence at IMEC-SMIT, and to be the inaugural speaker in a new seminar series of the Brussels Institute for Advanced Studies (BrIAS). 

In my …

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Snurb — Wednesday 17 September 2025 03:49

Investigating the Dynamics of Destructive Polarisation in Public Communication (BrIAS 2025)

Politics | Elections | Government | Polarisation | Journalism | Social Media | Echo Chambers and Filter Bubbles | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) |

BrIAS 2025

Investigating the Dynamics of Destructive Polarisation in Public Communication

Axel Bruns

  • 15 Sep. 2025 – Invited seminar at the Brussels Institute for Advanced Studies, Brussels
  • 30 Sep. 2025 – Invited seminar at Media City Bergen, University of Bergen

Presentation Video

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Beyond Interaction Networks: An Introduction to Practice Mapping (ACSPRI 2024)

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Untangling the Furball: A Practice Mapping Approach to the Analysis of Multimodal Interactions in Social Networks (Social Media + Society)

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Inside the Moral Panic at Australia's 'First of Its Kind' Summit about Kids on Social Media (Crikey)

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Brightest before Dawn (CD, 2011)

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Gatewatching and News Curation: The Lecture Series

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