Seattle.
The next speaker at AoIR 2011 is Bjarki Valtysson, whose focus is on an Icelandic comedian who established the Best Party to contest the mayoral elections in Reykjavík, and won. After the 2008 financial crash in Iceland, there was a widespread mistrust of the political establishment, enabling comedians to successfully make the argument that Icelanders might as well elect clowns to political positions – and the party received 35% of the vote by doing so.
The Best Party successfully used cross-media platforms for promoting its subversive, carnivalesque election campaign, and thereby to perform democracy. It promoted values of positivity, honesty, trust, love, and equality, but in a sarcastic way – honesty is planned to be achieved by lying openly, for example. The now elected mayor’s Facebook page has some 35,000 likes – that’s around 10% of the entire population of Iceland.