The final P³: Power, Propaganda, Polarisation ICA 2024 postconference session for today starts with Susan Grantham, whose focus is on the political uses of TikTok. Here, she is focussing especially on the use of the platform by individual politicians in the last Queensland election – which continued even though there were increasing moves to ban the platform in Australia, especially by political actors.

Susan’s study explored the political uses by the past Queensland Premier Annastacia Palaszczuk and new Premier Steven Miles (both Labor), and opposition leader David Crisafulli (LNP); their videos were analysed for their immediacy, consistency, and ordinariness; their …

The next speaker in this ICA 2024 conference session is the great Mathias Felipe de Lima Santos, whose interest is in visual political communication across Facebook, Instagram, and Twitter in Brazil in the 2018 and 2022 presidential elections. Visual affordances are critically important in political campaigning, and such affordances continue to change; this works differently across different platforms, and cross-platform and/or multi-platform studies are therefore also critically important.

The project gathered some 23,000 images from the three platforms during the two presidential campaigns, focussing on the two presidential candidates; it used the Google Vision API to identify features in these …

The final presenter in this session at the ICA 2024 conference is the excellent Hedwig Tønnesen, whose interest is in the strategies of political actors on three social media platforms. Social media are now widely used by such actors, of course, but have not necessarily delivered the wider democratic potential that some had seen in them; more often, they are simply used by parties to create engagement and mobilisation, or disseminate information and political advertising. This also generates visibility and amplification for their content, as well as engagement metrics for the political actors themselves.

Such uses are also constrained by …

The next speaker in this ICA 2024 conference session is Francesco Bailo, whose focus is on the Italian Five Star Movement, or M5S. This was a disruptive political movement launched by comedian Beppe Grillo, and this study examined its activities across five platforms: Grillo’s blog, Meetup.com, the M5S Forum, Facebook, and the movement’s e-voting platform which was used to select electoral candidates. The focus here is on 2012 primary elections in the party.

The focus here is on the visibility and associability affordances of these platforms; visibility enables users and their content to see and be seen within a social …

The second presenter in this ICA 2024 conference session is Andreas Widholm, whose interest is in the use of TikTok by right-wing users in Sweden. There has been substantial coverage of a scandal in Sweden during the recent EU elections that centred on the communication strategies of the far-right Sweden Democrats’ troll factory on social media, and while this was uncovered after the present study concluded, the concerns about a right-wing wave on TikTok already existed and motivated this work.

Indeed, engagement with the Sweden Democrats’ social media activities is substantial; their accounts reach a large and especially young audience …

The final speaker in this ICA 2024 conference session is David Coppini, whose interest is in news consumption and affective polarisation in the Italian context. Italy has a polarised pluralistic media system: the multi-party political system, comprised of three key blocs, is mirrored to some extent by an aligned polarised media system, but there is also a group of broadly neutral news organisations.

Affective polarisation in such a political system may also be associated with divergent patterns of news consumption, but may also be affected by partisan identity or policy preferences. The present study examines this through a two-wave survey …

It is an unseasonably cold Thursday morning in Hamburg, and after a great opening session last night with Aleksandra Urman, Mykola Makhortykh, and Jing Zeng we are now starting the first full day of the Indicators of Social Cohesion symposium. I’m presenting the morning keynote, on our current work assessing the news and social media debate around Australia’s failed Voice to Parliament referendum as a possible case of destructive polarisation.More on this as the research develops, but for now my slides are here:

And we’ll finish the day at I-POLHYS 2024 with my keynote, which builds on the work of my Australian Laureate Fellowship team to review the types of polarisation that have been identified in the literature and develop the concept of destructive polarisation as a particularly concerning stage of polarisation dynamics. Our research proposes five distinct symptoms of destructive polarisation – and in the keynote I reflect on the recent Australian referendum on an Indigenous Voice to Parliament to explore to what extent these five symptoms of destructive polarisation were present in the news and digital media debates in the lead-up …

The final speaker in this excellent opening session at I-POLHYS 2024 is the equally excellent Fabio Giglietto from the Vera.AI project, whose focus is on media political partisanship and polarisation in Italy. Especially noteworthy here is also that his project explores the use of Large Language Models (LLMs) in news and social media research – a new approach that also needs a great deal of new validation approaches.

The project focusses on the 2022 Italian election, starting with 100,000 posts from 224 Italian news media Facebook pages. These were sampled down to some 12,600 posts on political topics from 12 …