And we end this very diverse and, given the weather, frankly very draining IAMCR 2023 with a closing keynote by Annika Egan Sjölander. She begins by reminding us of the theme of this conference, ‘Inhabiting the Planet’: how does media and communication scholarship contribute to this aim, especially in what we, and future generations of scholars, do next? How do we work towards the common good?
Annika is a scholar from Sweden, but also works in the Global South; she is based in a marginal region, in the Arctic Circle, and on Sápmi land, in a region which climate change is already transforming – all this provides context and positionality to her talk. The focus of her work is on the role that communication has in transforming our societies to become more sustainable. But ‘communication’ itself is an empty signifier: it has multiple unfixed meanings, just like ‘justice’ or ‘democracy’ and, indeed, ‘sustainability’.