Streaming Media

Up next at IAMCR 2024 are Virpi Salojärvi and Teija Waaramaa, whose interest is in the presence of Finnish legacy media on TikTok. Their move to explore this platform is part of a longer trajectory of journalistic transformation with the growing use of digital and social media technologies; this has also meant a greater incorporation of affective elements into journalistic coverage.

The present study focusses on the form and not the content of Finnish media’s TikTok uses. There is still relatively high trust in institutional media in Finland; TikTok has become a primary news source for younger generations, and the …

It’s an early Monday in Christchurch, which means I must be at IAMCR 2024. I’ll present later in this session, but we begin this session with Linda Kong, whose focus is on the short-video addiction of rural Chinese elders. Young people in China are in fact worried about the substantial increase in the short video watching by elderly Chinese, and there even concerns about short-video addiction.

However, current research is unclear on such addictive patterns; it does not generally focus on Chinese or elderly users, much less both. In China, this is complicated by the traditional culture of filial …

And the final speaker in this last session at the P³: Power, Propaganda, Polarisation ICA 2024 postconference is Frederik Henriksen, with a paper on the transformation of the digital far right as a result of the COVID-19 pandemic. From a focus on anti-immigration arguments it moved towards an anti-establishment angle; it also transformed and coordinated organisationally; and found new topics especially in anti-vaccination discourse as a widely popular topic.

The far right is an umbrella term for the radical and extreme right, and the emergence of far-right digital ecosystems has been widely recognised. Common to this ecosystem is an anti-system …

The keynote speaker on this section day of the P³: Power, Propaganda, Polarisation ICA 2024 postconference is the wonderful Annie Waldherr from the University of Vienna, whose focus is on the use of online visual content for connective action and communication, especially also in the context of conflict. How do strategic actors and activists use visual communication, what narratives do they promote, how do audiences engage with this, and how do such narratives spread on social media as a result?

Annie’s work focusses on climate narratives in Austria and Germany, in particular, but the broader team also covers a wider …

The next speaker in this session at the P³: Power, Propaganda, Polarisation ICA 2024 postconference is Andrew Fitzgerald, whose interest is in the use of longitudinal mobile screenshot data in research. This is another response to the emerging challenges in doing research on the power of platforms – platform infrastructures continue to change in their interface design and affordances, algorithmic curation affects what actual content users encounter, access approaches to platform data keep evolving, and new platforms emerge all the time. This means that we need independent data collection methods, beyond what the platforms themselves do or do not provide …

The second day of our P³: Power, Propaganda, Polarisation ICA 2024 postconference focusses on research methods, and starts with a presentation by the excellent Jessica Gabriele Walter. Her focus is on YouTube data donations. Conventional social media data access has been via platform APIs and third-party platform initiatives like Social Science One; an alternative to this are user-centric approaches like browser tracking or data donation, which is growing in prominence.

Such work is important because of the increase in media fragmentation and the growing importance of social media especially during times of crisis; but data access has been declining markedly …

The final P³: Power, Propaganda, Polarisation ICA 2024 postconference session for today starts with Susan Grantham, whose focus is on the political uses of TikTok. Here, she is focussing especially on the use of the platform by individual politicians in the last Queensland election – which continued even though there were increasing moves to ban the platform in Australia, especially by political actors.

Susan’s study explored the political uses by the past Queensland Premier Annastacia Palaszczuk and new Premier Steven Miles (both Labor), and opposition leader David Crisafulli (LNP); their videos were analysed for their immediacy, consistency, and ordinariness; their …

The Monday morning session at the ICA 2024 conference begins with Jakob Bæk Kristensen, presenting a study on cross-platform alternative news sharing. Cross-platform studies are highly necessary, but still remain rare: even if many platforms are designed to keep users on-platform, users themselves often act and share content across platforms – but it is difficult to trace those practices across multiple platforms. To do so, however, also would enable us to better understand the cross-platform network of single-platform publics, and thereby the broader media ecosystem.

Information sharing ecosystems can be defined in various ways; here, they are defined by a …

The next speaker in this ICA 2024 conference session is Darian Harff, whose interest is in the political topics covered by social media influencers in Germany and Flanders. Social media influencers run popular social media accounts and have become well-known because of their content specialties, but some occasionally also address political topics. This can be consequential in affecting public opinion especially amongst younger audiences, but is also problematic because they often have no formal political expertise. Such influencers can therefore emerge as opinion leaders who curate political information.

What topics do such influencers cover, then? Are these issues of collective …

The next speaker in this ICA 2024 conference session is Tian Yang, presenting a comparison of the visibility of news on the Web, Twitter, Facebook and YouTube. Platforms are now central to the presentation of news production, dissemination, and use, and access through social media is considerably more common than direct access to Websites.

But the social media ecosystem does not replicate the web ecosystem, and some news outlets are making better use of those ecosystems to attract audiences than others. Users’ choices of platforms, and news outlets’ choices in engaging with platforms, both affect the formation of platform used …