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Coordinated Social Media Behaviour in the 2021 German Federal Election

The next speaker in our AoIR 2022 session on elections is Fabio Giglietto, and focusses on political advertising and coordinated behaviour in the lead-up to the 2021 German election. Sponsored by the Media Agency of North-Rhine-Westphalia, it was interested in micro-targetting of ads on social media as well as coordinated behaviour, and proceeded by identifying the social media accounts of a large number of candidates in the German election. It also worked with a list of relevant political terms compiled by GESIS.

Politicians’ and Journalists’ Tweets in the 2021 German Federal ELection

The next session at AoIR 2022 is a panel on the social media activities around the recent German and Australian elections that I helped put together, and we start with two papers on the 2021 German election. The first is by Nina Fabiola Schumacher and Christian Nuernbergk, and Nina notes that the 2021 election was significantly dominated by the COVID-19 pandemic and that social media played an especially important role during the election, therefore.

Misogynist Meme Culture and Its Positioning of Women

The final speaker in this AoIR 2022 session is Maja Brandt Andreasen, whose focus is on Internet humour that normalises sexual violence in response to the #metoo movement. Humour is often dismissed as harmless (Maja describes this as the ‘just a joke’ discourse), and feminist reactions to such offensive content are attacked as undermining humorous discourse.

The Consequences of Doing Academic Research into the Far Right

The next speaker in this AoIR 2022 session is Antonia Vaughan, whose focus is on how we as academics can research the far right while minimising potential harms. This has been problematised by the neoliberal turn in academia, where precarity is the norm and critical research may be disincentivised. This promotes neoliberal ideas of academic individualism, encapsulated in the phrase ‘publish or perish’, or perhaps now ‘publish and perish’.

Understanding the Platform Logics of Alternative Social Media Sites

Up next in this AoIR 2022 session is my temporary University of Zürich colleague Daniela Mahl, whose focus is on conspiracy theories. The culture of such conspiracy theories has changed recently: they are more visible and circulate more quickly now, and new and unique subcultures have emerged that engage with them. The logics and connectivity of digital platforms are important drivers of these developments.

Reclaiming Alternative Social Media from the Alt-Right

It’s the first day proper of the first proper in-person AoIR conference since Brisbane 2019, and I’m starting with a session on hate speech. It starts with Robert Gehl, who points out how all alternative social media is being reduced to right-wing social media – this ignores other forms of alternative, citizens’ social media, and even studies by reputable centres like the Pew Research Center are guilty of such oversimplification. Alternative social media is much bigger than just a handful of fascist sites.

A Few More Presentations from ECREA 2022

After the excitement of the ECREA 2022 conference proper, my colleagues Sofya Glazunova, Dan Angus and I attended a further post-conference on Digital Media and Information Disorders that was organised by the excellent Anja Bechmann and her team, where we presented a number of papers.

First, Dan presented a paper on behalf of first author Edward Hurcombe on the way that Facebook’s owner Meta shapes the public perception of mis- and disinformation through its statements via the Facebook Newsroom, the platform’s main public relations outlet:

In a parallel session that morning, I presented a paper led by Aljosha Karim Schapals on the way that journalists perceive the challenge of ‘fake news’ rhetoric as a delegitimising force. This work has now also been published in an article in the journal Media and Communication:

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