Social Media

The next speaker in this COMNEWS 2023 session is Ivan Taufiq, whose interest is in political branding on social media. Political uses of social media involve the display of personal identity, reputation management, branding, and perception control; this creates a hyperreality in the Baudrillardian sense, and means that political social media activities are simulacra that may or may not represent the actual personalities of the politicians involved.

This paper focusses on political branding ahead of the 2024 presidential election in Indonesia, focussing on the presidential candidate Ganjar Pranowo; a hashtag related to him, #ganjarpresiden2024, has emerged as the most prominent …

After a brief press conference involving us two keynote speakers, I’ve now joined the next session at COMNEWS 2023, which continues with a paper by Ika Rizki Yustisia, whose interest is in political discussion on social media in Indonesia. Her work attempts to assess the popularity of political leaders on social media – and social media here means Facebook, Twitter, and Instagram, but now also TikTok and other new platforms. These require different approaches to symbolic communication, depending on platform affordances.

Different political figures have very divergent approaches to communication even on the same platforms; this paper focusses on …

The second keynote speaker at COMNEWS 2023 this morning is Claes de Vreese, whose focus is on AI; he notes that Artificial Intelligence has been a theme of discussion for many years, but has really been turbocharged in recent years by the emergence of new technologies. But these are normal developments in an emerging field, and we should not conclude from this that we are in the midst of a major AI revolution. There is also a great deal of self-serving rhetoric about AI from AI companies themselves, of course.

AI itself remains underdefined, too. Definitions being used in the …

It’s Wednesday, I think, and I’ve made it from AoIR in Philadelphia to the COMNEWS 2023 conference in Bali, Indonesia, where I’m giving one of the opening keynotes this morning. Here are the slides:

The second and final speaker in this AoIR 2023 session is Theresa Seipp, whose interest is in the notion of counterpower. Online, power has now shifted from legacy organisations to platform companies; this is exacerbated by the severe industrial concentration, with a few transnational companies dominating the industry. Current legal frameworks in a number of countries and regions appear unable to address this effectively, not least because they define size by audience metrics rather than control of technologies. Such legal frameworks also often lack a concrete commitment to normative goals. And, of course, the platforms are also able to exercise …

We’ve reached the final session of AoIR 2023, which I’ll moderate – and the first of its two papers is by Azza El-Masri. Her focus is especially on the experience of Lebanese women and queer journalists on WhatsApp. The background to this is the national secular protest movement against the proposal for a tax on WhatsApp – which is a platform of major importance in the country, and a key infrastructure of sociality in a country that has struggled in recent years with major political and economic challenges.

WhatsApp has also been beset with mis- and disinformation originating especially …

And the final speaker in this AoIR 2023 session is Jim Brown, whose interest is also in Mastodon’s Fediverse. The move from Twitter to Mastodon following Twitter’s muskification was slow and halting in part because it was seen as a new silo whose community was smaller that Twitter’s, which ignores the federated aspects of Mastodon as a platform – why is this so, and how may it be overcome?

There are many historical examples of federation, from FidoNet and other past platforms to labour unions and other offline community practices; these are concerned with person-to-person but especially also with group-to-group …

The next speakers in this AoIR 2023 session are Aram Sinnreich and Rob Gehl, whose focus is on governance challenges for Mastodon’s Fediverse. Other social media platforms tend to fail due to the clash between the profit motives of platform operators and the community interests of users; this should enable it to bypass some of the pitfalls for civic engagement on corporate social media. Yet there may be other challenges for community-driven, federated social media like Mastodon – indeed, there are a number of other platforms that now build on the ActivityPub protocol that is best-known for underpinning Mastodon.

For …

The next speaker in this AoIR 2023 session is Cindy Fang, whose interest is in the early days of the Clubhouse social media platform – an invite-only audio app that became popular during the COVID-19 pandemic and attracted a number of high-profile users (including Mark Zuckerberg and Elon Musk). This userbase can be understood as a networked public, structured by the platform’s affordances – or in this case, networked listeners and active producers of content.

Clubhouse also provided a sense of community, with audio streams and comments on that content; this produces some social capital for prominent participants which is …

And we’ve reached the final day at AoIR 2023, and the session on networks that I’m in starts with Dmitry Kuznetsov, whose interest is in the community practices found in /r/hongkong during the pro-democracy protests in Hong Kong. These reacted against the gradual takeover by the People’s Republic of China, and were a transformative time for Hong Kong – but it is important to avoid a feel-good interpretation of these protests.

The protests shared time, place, and distinctive interactions, but on Reddit also unfolded in very platform-specific, bounded ways, in part because of the specific mixed Web 1.0/Web2.0 affordances …