The next speaker in this session at the ICA 2024 conference is the wonderful Jessica Gabriele Walter, who shifts our attention to the dissemination of verified false content on Facebook in the EU (and UK). This seeks to examine also the patterns of engagement with such content (rather than mere posting), and to do so draws on the Facebook URL Shares dataset.
The URL Shares dataset covers all URLs shared on Facebook that were shared more than 100 times on the platform, and adds monthly exposure and engagement data for some 48 countries and broad age groups and gender categories …