Blogs

I've previously posted the call for expressions of interest in PhD scholarships in the new Smart Services CRC, working on topics related to social media and audience and market foresight. In addition to these PhD positions, I'm now also looking for a part-time Research Assistant for my own project within the CRC, which deals quite directly with the further exploration of user-led content creation (or what I've called produsage) and its possible application in commercial contexts by the CRC's industry partners. Below is the blurb for my project, to give you an idea of what I'll be embarking on:

Report on Social Drivers behind Growing Consumer Participation in User-Led Content Generation

Exploration of social drivers behind the growing consumer participation in user-generated content, encompassing the structural, operational, and social configurations of leading social media environments. In particular, it will examine the individual and social motivations for user participation, and identify the content and service needs of participants in these environments. The report will highlight opportunities for generating and cultivating social networks of active users around commercial sites and products, and outline appropriate practices in managing and moderating such networks; for enhancing commercial content and advertising effectiveness by harnessing user participation and contribution; and for enhancing user experience through the provision of targeted commercial content and services to the user community. It will present structural and social guidelines for successfully and sustainably interweaving commercial and user-produced content and services.

Well, with the Future of Journalism now safely behind us (the event, that is - some reflections at Larvatus Prodeo, and also here later this week, hopefully), it's time to look ahead to other upcoming conferences and talks. I've posted some information about some of these on the Produsage.org site already, so here's a quick summary only. You can also track my progress through these upcoming events at Dopplr.com.

Now that the new Smart Services Cooperative Research Centre has been officially launched, we've begun to recruit for PhD students who'll be based with the QUT node of the CRC. This is an excellent opportunity to work with major Australian industry partners and key researchers in the Creative Industries and Business Faculties at QUT. If you're interested, get in touch now; if you know of anyone who may be interested, please spread the word!

My involvement is with the Social Media and Audience and Market Foresight programmes in the CRC (key industry partners here are Fairfax Digital and Sensis), so that's the focus of my interests; other colleagues in the CRC have slightly different research orientations. If you're considering proposing a PhD project in this field, it should address one or more of the topics of interest listed below.

The Media and Entertainment Arts Alliance (the key union for Australian media workers) has recently begun to organise a series of events titled "The Future of Journalism", bringing together industry and citizen journalists, academics, and other media experts to explore future developments in the news media. The first of these was held in Sydney in May, covered by Jason Wilson at Gatewatching and Rachel Hills at New Matilda, and now it's Brisbane's turn - at QUT's Gardens Theatre on 13 September 2008.

Following up on a previous post on this subject: Tony Walker over at ABC Digital Futures notes the likely impending demise of one of the most innovative Webcasting projects of recent years: Pandora, the online radio station of the Music Genome Project. For the uninitiated: the MGP is a database of the specific traits of thousands of songs by a wide variety of artists, which enables it to suggest to users that if they like a specific song, they're also likely to enjoy a variety of songs from other albums and by other artists. On that basis, Pandora offers personalised Webcasting of tracks which the MGP identifies as similar to those tracks that a user has already said they like.

A few days ago Geert Lovink contacted me with some interview questions regarding our research into the Australian political blogosphere - this is for a new book, Blog Theory, that he's working on with Jodi Dean for release on Polity Press. Here's what I had to say:

GL: You have just done research into the Australian blogosphere. Do you think there is something like an Australian blogosphere and how would you characterize it?

Well, let me start by saying that 'the blog' is simply a media technology (similar to 'the book' or 'the television'), which can be used in any number of different ways. And similar to those other media technologies (where we also don't speak of a 'booksphere' or 'televisionsphere', I've long argued that we're well past the point where to speak of 'blogging' as a unified form makes sense any more.

Singapore.
The ISEA 2008 conference is pretty much over now - the last event broadly connected with it is a talk by new media theorist Lev Manovich in the beautiful Lasalle arts space. With a title of "Cultural Analytics", I wouldn't be so surprised if this was going to be pretty close to what my colleagues at QUT have in mind when they talk about cultural science...

His aim here is to extrapolate from current to future cultural trends, and he notes that such futurism is traditionally very difficult. Part of his approach, therefore, is to develop new projects with his students which may have the potential to set new trends themselves. Overall, he says, we'll see a very significant new cultural development that builds on data mining and data visualisation technologies.

Singapore.
The day five session at ISEA 2008 continues with Greg Giannis. He presents his work through a mapping interface he's been working on for some time; the aim here is to engage in subjective mapping - which maps media objects (texts, images, sound, video) captured live while moving in the physical work onto a map operated through an experimental Website. Display on the Website uses what Greg calls semantic zooming - more information from captured objects is revealed as the user focusses on them by zooming in.

Such mapping aims to investigate our sense of place, and there is currently something of a crisis in the cartographic community, Greg suggests, driven by changes in approaches to mapping; the community is looking towards artists to help them develop new approaches to cartography, and this is similar perhaps to the crisis in art as it emerged with the advent of photography. What's especially interesting here is the possibility of collective mapping (which can also serve as a form of collective resistance against the increasingly engineered sense of individual subjectivity).

Singapore.
We had the closing ceremony last night already, but there's still a final day of ISEA 2008 papers to go. The morning session this Wednesday starts with Tristan Thielmann, presenting on geomedia as a potential Web 3.0. He describes this as a shift towards WWWW (who, what, when, where), and points to Google's shift towards a more strongly map-based service (which on Google Maps itself combines photos and Wikipedia content with map information, for example). Flickr, too, has announced that it will georeference all its content in the future.

Singapore.
The session here at ISEA 2008 continues with Drew Hemment, who reflects on his experience running the Futuresonic locative media festival in the UK. Of particular interest here is the contradiction between the excitement of locative media practitioners and the concerns around privacy which such media forms also highlight. Our locative devices trace our movements.

What art forms are intrinsic or unique to locative media, then? This was explored through the 2004 Mobile Connections exhibition. Such locative art can be understood to be the art of mobile and wireless systems, and it is possible to develop a taxonomy of locative media art works (works which are realist, figurative, or social on the one hand, and/or engage in mapping, ambulation, or geoannotation on the other). Many locative media works continue to show little or no engagement with lived spaces and social contexts, however.