The next presenter at AoIR 2016 is Adrian Rauchfleisch, whose interest is in digital astroturfing in politics. There have been a number of documented cases of political candidates suddenly picking up substantial numbers of Twitter followers overnight, presumably both because they bought followers themselves and because their opponents created fake followers to embarrass them. There is also a Russian outfit called The Agency, posting pro-Putin comments on international news Websites that purport to be from ordinary users in the west, and similar pro-China astroturfing has also been observed. Such astroturfing is not the same as trolling: trolls are self-motivated, rather than acting as agents of defined political interests.

The second paper in this news session at AoIR 2016 starts with Lena Knaudt and Renske Siebe, who begin by highlighting the transformation of journalism in the context of participatory and social media. How does journalism redefine itself as an institution in this environment; how do we understand news beyond the industrial paradigm?

There are three levels of de-industrialisation of journalism: the business model, the production process, and the journalistic paradigm; in terms of production, in particular, there is an opportunity to move away from deadline-driven, high-throughput journalism and towards 'slow journalism' that engages in considered news production and also involves the audience as co-producers. However, journalists' perceptions and experiences of such models are not usually very positive, with incivility noted as a particular problem, and they are therefore reluctant to engage.

The first proper day of AoIR 2016 begins with a paper that I'm involved in, along with a host of colleagues from Australia, Germany, Norway, Sweden, and Denmark. We cover patterns in newssharing across these countries, and I'll add the slides for our presentation below as soon as I can the slides for our presentation are below now.

The next session at Social Media and Society starts with Sílvia Majó-Vázquez, whose interest is in the role and positioning of legacy news media in social media spaces, for the particular context of Spain's media ecology. Some legacy news media have recognised their own difficulties in engaging with the online space; some are significantly decreasing their offline activities and therefore need to improve their online services by comparison.

Next up at Social Media and Society is Jacob Groshek, whose interest is in new modes of journalism on social media. Journalism has traditionally been operating through gatekeeping, deciding what news is being published to their audiences and what news do not. This is still a key mechanism in digital networks, but increasingly redesigned to adjust to the multitude of senders and receivers that are now present in online spaces. All of us are now potential gatekeepers, making our own decisions about what to publish and what to ignore.

Next up at Web Science 2016 is Claudia Orellana-Rodriguez, whose interest is in how journalists spread the news on Twitter. Journalists now regularly engage on social media platforms, but there still is only a very limited understanding of how platforms like Twitter can be used most effectively.

I’m delighted to share a couple of new publications written with my esteemed colleagues in the QUT Digital Media Research Centre – and as if we weren’t working on enough research projects already, this year is about to get an awful lot busier soon, too. First, though, to the latest articles:

Axel Bruns, Brenda Moon, Avijit Paul, and Felix Münch. “Towards a Typology of Hashtag Publics: A Large-Scale Comparative Study of User Engagement across Trending Topics.” Communication Research and Practice 2.1 (2016): 20-46.

This article, in a great special issue of Communication Research and Practice on digital media research methods that was edited by my former PhD student Jonathon Hutchinson, updates my previous work with Stefan Stieglitz that explored some key metrics for a broad range of hashtag datasets and identified some possible types of hashtags using those metrics. In this new work, we find that the patterns we documented then still hold today, and add some further pointers towards other types of hashtags. We’re particularly thankful to our colleagues Jan Schmidt, Fabio Giglietto, Steven McDermott, Till Keyling, Xi Cui, Steffen Lemke, Isabella Peters, Athanasios Mazarakis, Yu-Chung Cheng, and Pailin Chen, who contributed some of their own datasets to our analysis.

Folker Hanusch and Axel Bruns. “Journalistic Branding on Twitter: A Representative Study of Australian Journalists’ Profile Descriptions.” Digital Journalism (2016).