Social Media

Berlin.
Now that the Berlin Symposium is properly underway (congratulations to all concerned!), I’ve made my way into the workshop session on social media governance. The featured speaker in this session is Niva Elkin-Koren, whose research is on governance structures within social media themselves. Social media participants in the first place constitute an unorganised crowd outside of traditional organisations – from open source development outside of companies to political action outside of traditional parties, as we have seen in various countries around the world over the past twelve months. This can lead to real political change, as well as to …

Briefly back in Australia, yesterday I went down to Sydney to speak at the Australian Society of Archivists’ 2011 Symposium (staged at the fabulous Luna Park venue). My paper was meant as an urgent call to action on the question of archiving public activities in social media spaces – so much material which will be of immense value to future researchers is being lost every day if we don’t get our act together very soon; we can’t wait for the lumbering beast that is the U.S. Library of Congress to do the job for us, however fulsomely they’ve promised to …

Seattle.
Wow – we’ve already reached the final session on the final day of AoIR 2011; time has passed very quickly. I’m in a session on Twitter, and Gabriela Zago makes a start. Her focus is on the possibilities of Pro-Am news media work on Twitter, focussing especially on the newspapers The Guardian and El País.

New tools and Web services appear online all the time; these tools are appropriated in different ways by different social actors. One possibility is appropriation for news-related uses, pursuing Pro-Am collaboration opportunities. Such Pro-Am models combine professional journalists and amateur …

Seattle.
The next speaker at AoIR 2011 is Bjarki Valtysson, whose focus is on an Icelandic comedian who established the Best Party to contest the mayoral elections in Reykjavík, and won. After the 2008 financial crash in Iceland, there was a widespread mistrust of the political establishment, enabling comedians to successfully make the argument that Icelanders might as well elect clowns to political positions – and the party received 35% of the vote by doing so.

The Best Party successfully used cross-media platforms for promoting its subversive, carnivalesque election campaign, and thereby to perform democracy. It promoted values of positivity …

Seattle.
The next panel at AoIR 2011 starts with the excellent Luca Rossi, whose focus is on the Twitter coverage of the Chilean mining accident and the subsequent rescue of the miners. Luca begins, though, by pointing to the underlying theory of media events – from the royal wedding (as a kind of 2.0 version, now with added social media, of the Charles & Diana a few decades ago wedding) to crisis and disaster events.

Twitter coverage of the mine rescue in Chile was coordinated through the #rescatemineros hashtag. The miners were trapped underground for some three months, following the …

Seattle.
OK, sadly I missed part of the Wisconsin protests AoIR 2011 panel, but I’m here at least to cover Matt Gaydos’s presentation. The history of Wisconsin’s protest and activist movements is strong, and the recent grassroots movement against the virtual outlawing of unions is an important new step in this; Matt recounts the story of himself and his fellow students becoming outraged enough to be persuaded to act.

Some of the organising took place through community-organised Defend Wisconsin Websites and Twitter accounts; these were useful, but only to people who were involved right from the start – they didn’t …

Seattle.
The final presenter in our panel at AoIR 2011 is Anders Larsson, who shifts our focus to Sweden. Twitter was used by the national Swedish train operator during the extreme winter of 2010/11 to address the disruptions to train services. There is a strong impetus for major businesses and organisations to be on Twitter, of course; SJ (which used to be the state-owned monopoly train company in Sweden) has been online as @SJ_AB for some time now – but only on weekdays between 9:00 and 16:00 (even though their phone service is online for longer hours).

The last …

Seattle.
My own paper (with Jean), on the Twitter response to the second Christchurch earthquake on 22 February 2011 through the #eqnz hashtag, was next at AoIR 2011. Here are the slides – audio soon, hopefully now also added.

Seattle.
The next speaker in our AoIR 2011 panel is Frances Shaw, who focusses our attention on the December/January 2010 Queensland floods crisis; the peak period in southeast Queensland followed 9 January 2010. The floods washed down from Toowoomba through the Lockyer Valley (were a significant number of lives were lost) and into Ipswich and Brisbane. On Twitter, discussion of the floods was coordinated through the #qldfloods hashtag, and the Queensland Police Service Media Unit account @QPSMedia emerged as a leading actor.

Frances worked through the #qldfloods dataset as well as through tweets sent by and directed at the …

Seattle.
The next session at AoIR 2011 is our own, fabulous panel on crisis communication. We begin with an overview paper by my CCI colleagues Jean Burgess and Kate Crawford, who introduce the idea of acute events. Kate begins by outlining the idea of media ecologies involving a wide range of different media platforms, and their specific performance during acute events (such as crises, but also a range of similar events).

Jean follows on by defining acute events as significant real-world events which are associated with intense bursts in media activity – from political elections to royal weddings, from celebrity …