My colleagues and I have a paper in the next session at AoIR 2012, too, but we start with Rachel Magee, whose interest is in fandom on Twitter around the recent movie The Hunger Games. She and her colleagues developed the Twitter Zombie system, which draws on the Twitter search API to track user and hashtag activity around he movie. The movie is based on a popular novel for teen audiences, and the film itself was also very successful, with substantial fan activities around it.