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Football and the Global Media

Dresden
The next panel is on the 2006 Football World Cup - it's a high density panel, so there will be some very short and fast presentations. Cornel Sandvoss notes that more nations partipated in the World Cup qualifiers than are members of the United Nations - clearly this is a highly international, global event which also evokes a good deal of national enthusiasm: even in the normally flag-shy Germany we do see small flags on people's cars at the moment. Behind modern, association football and its formation was the rise of industrialism which turned it from an unregulated village contest to an organised inter-city game, thereby also giving rise to professional football, of course. More recently, there was also the emergence of important international competitions.

Examining the Use of Mobile Phones in Public Places

Dresden
ICA2006 day four has started with a session on mobile telephony. The first paper is by Scott Campbell and deals with cross-cultural perceptions of mobile technologies. The theoretical framework here is something called Apparatgeist, which explains multi-national trends in how people think about and use personal communication technologies (PCTs). There are tensions between autonomy and privacy, around how these technologies are used, etc., and Apparatgeist (literally the spirit in the machine) helps explain how people are oriented towards these technologies. There is a socio-logic of perpetual contact by which humans are naturally driven towards social connection, and essentially the concept draws attention to some apparent universals in how we think about and use PCTs.

The Democratic Responsibilities of Journalism

Dresden
The next session is on citizenship and the democratic responsibility of journalism. Margaret Duffy is the first speaker. She begins by presenting some research by the Newspaper Association of America on entertainment preferences by media users. There is a significant preference for television and the Internet over print media in this, and trends in the time spent with media are also significantly negative as far as TV is concerned. Obviously, this is bad news for newspapers.

To add to this, this study worked with the U.S. Life Styles database, from a large study of consumer behaviour. Findings pointed to complementarity: the more people used any media for information, the more they used other media for information, and there is a mixed relationship between media used for entertainment and information purposes - only entertainment television has a strong and negative impact on use of other media for information (probably due to TV's usurpation of time). More new media use has a positive effect on commmunity particpation, and as it turns out owning new media products also has a negative impact on cynicism.

Mapping International ICT Networks

Dresden
The next session is kicked off by George Barnett. He begins by noting the move from an industrial to an information economy which has now occurred in developed nations, and the simultaneous trend towards globalisation on a number of levels. There are a number of models for globalisation: a universal model which points to homogenisation or modernisation, in a diffusion model of knowledge and culture from Europe to other regions; a clustered model with the rise of regional clusters based upon economic, political and cultural similarities; and a hegemonic model with a concentration of economic, political and cultural power in few countries competing at the top of a hierarchy (this is based on work by Hargittai and Centeno). It is also possible to analyse patterns of competition which may occur in triadic or bipolar models, or to present a view by which hegemony competition is lacking because of a new American imperialism.

Reality Politics and Politicotainment

Dresden
The second session for the day involves my colleague John Hartley - and while it may seem somewhat strange to spend time in Dresden listening to a paper by someone who works in the building next to mine in Brisbane, we just don't get enough opportunities to hear one another's papers at home, so here I am. The session emerges from the increasing combination of reality TV and politics - from politically inflected television shows to news/entertainment hybrids like The Daily Show. Similarly, of course, politicians have become celebrities, and vice versa. The session also links to a new book on Peter Lang, Politicotainment.

Surveillance vs. Democracy

Dresden
A new day has dawned on us at ICA2006, and the first session of this Wednesday has started. I'm in a session on Surveillance and Control, and Josh Lauer makes a start with a paper on the development of credit reporting agencies (or mercantile agencies), framed here as a surveillance technology. The emergence of such agencies in the U.S. in the 1800s can be seen as a sign of modernity, increased population movements, and the breakdown of trust in the public sphere. Initially, such systems were framed mainly as a simple extension of credit checks already conducted by individual merchants, but in the form of an impartial national service. Credit information was tightly protected - no written traces of credit checks were allowed to leave the business premises of the initial credit checking agencies.

Political Communication in the Media Society

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Dresden
We're now moving on to the second ICA2006 conference keynote, by veteran media scholar Jürgen Habermas. Unsurprisingly, the conference plenary is packed to the rafters for this - and the presentation should also be online on the ICA site soon. In fact, I'm going to refrain from blogging this - Habermas's English and elocution isn't the best, making this presentation very difficult to follow and blog at the same time. I did take a few photos of the major slides, though, and I'll upload those as soon as I can.

Globalisation and Its Effects

Dresden
My next session again involves Mark Latonero, speaking on remix culture. (I missed the session's previous presentation, on the World Trade Organisation.) Mark describes the delegitimising force of traditional copyright industries, but notes the rise of alternative modes which involve the active production of content by non-traditional producers operating outside the status quo production processes, in a user-based, bottom-up, and grassroots mode. Remixing embodies a set of social practices that are indicative of digital technologies imbued with an ideology of freedom. Are remixers aiming to transcend the constraints of space and time? What are their cultural characteristics and personal identities?

Questions for Emergent User-Led Content Environments

Dresden
The next session is on creative commons-related issues; Mark Latonero is the first speaker. He notes that Tim Berners-Lee suggests that the whole added value of the Internet is serendipitous re-use. The creative commons represents an emerging technological and legal mechanism for this re-use, and a significant challenge to the traditional copyright industries. It is a legitimising tool for cultural technologies on the Internet. Mark adminstered a questionnaire to the winners of the recent Wired creative commons remix contest.

Mobile Devices and Ambient Intelligence

Dresden
We're starting the second day at ICA2006 with a session on mobile technologies. Cara Wallis is the first presenter. She frames the arrival of new communication technologies by discussing the standard metaphors of community and connectivity, but also alienation, which are often attached to them, and focusses here especially on privacy and impersonality. This happened with the telephone as much as with more recent technologies - for example, there were significant eavesdropping concerns when the phone was first introduced. At the same time, the phone also offered more privacy, for example for business transactions. The case is similar for the mobile phone - and the process of coming to terms with mobile phone privacy issues is still being negotiated at present. Children, for example, gain a good deal of new privacy using mobile phones (especially also by using cryptic text messaging, of course) - but at the same time there are issues around surveillance and data mining, including also the geographic tracking of phones. Another issues is impersonality: the reduction to a phone number and a voice on the line has long been held as an impersonalising trait of mobile phones - and for mobile phones, there is the emergence of a kind of telecocoon which mobile phones offer: mobile users detach themselves from their immediate surroundings by entering a different communicative sphere.

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