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SM&S 2020

Social Media & Society conference 2020, online

Does 'Fake News' Travel Faster than 'Real News'? (Spoiler: No.)

The COVID-19 online edition of the wonderful Social Media & Society conference has just started, and my colleague Tobias Keller and I are presenting our latest research via a YouTube video that has now been released. In our study we examine the average dissemination curves for news articles from mainstream and fringe news sources; this analysis is prompted by the persistent media framing of past research as (supposedly) showing that ‘fake news’ disseminates more quickly than ‘real news’.

Leaving aside such disputed labels, we find no evidence of any systematic differences in dissemination speeds on Twitter: during 2019, for example, stories from the Australian Broadcasting Corporation’s ABC News site (Australia’s most trusted news source) disseminated almost exactly as quickly as those from the hyperpartisan outlet Breitbart: on average, both reached 25% of their eventual dissemination within just under four hours, and 50% after ten hours.

There are, though, notable differences between different site types: content from specialist sites like The Conversation (which publishes scholarly findings and commentary for a general audience) or Judicial Watch (engaging in hyperpartisan legal commentary and lawfare) usually disseminates considerably more slowly than material from more generalist news sites, from the mainstream or the fringes.

Here are the video and slides from our presentation – and a work-in-progress paper (though focussing on only one month of data, rather than all of 2019) is also online.

News Diffusion on Twitter: Comparing the Dissemination Careers for Mainstream and Marginal News (SM&S 2020)

Social Media & Society 2020

News Diffusion on Twitter: Comparing the Dissemination Careers for Mainstream and Marginal News

Axel Bruns and Tobias Keller

Current scholarly as well as mainstream media discussion expresses substantial concerns about the influence of ‘problematic information’ from hyperpartisan and down

Researching 'Fake News' about COVID-19

I’ve been working from home since mid-March now, but the research continues even if remotely. Here are some more updates on the latest outputs.

First, in addition to our ‘Australia at Home’ online seminar, my QUT colleague Tim Graham and I (with support from our research assistant Guangnan Zhu and Rod Campbell from the Australia Institute) have now also published a report for the Australia Institute’s Centre for Responsible Technology that investigates the presence of coordinated activity on Twitter in the early days of the COVID-19 outbreak. We find evidence of coordinated networks of accounts promoting the false claim that the coronavirus was engineered as a bioweapon, as well as pushing a range of other conspiracy theories. The full report is out now – and here’s the press release from the Centre for Responsible Technology.

Further, I also spoke about this and related research as part of an online panel discussion organised by the University of Queensland Art Museum. In a wide-ranging discussion, we touched on the spread of COVID-related ‘fake news’, the question of how platforms, regulators, and the general public should respond to such mis- and disinformation, and the need for much more (and much more interdisciplinary) research in this area. Here’s the full video:

We Need To Talk About...COVID-19, the media and fake news from UQ Art Museum on Vimeo.

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