Seattle.
Well, the final day or AoIR 2011 is upon us, and I’m starting it in a panel on politics. We begin with Fa Martin-Niemi, whose interest is in knowledge-sharing in virtual spaces. Such spaces are filled with social networks, and people act differently as they participate in different social networks – sometimes deviantly to a lesser or greater extent. What are the implications for organisational knowledge spaces in this?
Extreme deviance, of course, is damaging to online social networks; there is also positive deviance, however, which can be beneficial (whistleblowing is one example – such deviance is honourable and voluntary, and oriented to greater norms than just those of the immediate social space).
Fa pursued a three-month virtual ethnographic study of online software developers’ fora; she identified different levels of participation, and different roles played by individual participants. Each level of participation had associated deviances: interpersonal deviance, for example, where people acted ‘lawfully stupid’ by grandstanding, philosophising, acting rudely, or making grandiosely absolute statements; or in-crowd enforcement, where self-appointed group guardians try to enforce perceived group norms. (And these two forms of group deviants are also often picking fights with one another.)