"Every Home Is Wired":
3 -- The Progressive Rock Community on the Net
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At the same time, too, the more fundamental effects (effects born out of general subcultural norms that are inscribed into media content) seen by models like the 'spiral of silence' are likely to come to play on most members of the newsgroup community, including frequent posters -- in r.m.p, the virtual exclusion of some Prog bands which have their own newsgroups, for example (such as Pink Floyd or Rush), is self-reinforcing, as the 'spiral' model predicts: since few Rush-related topics are ever raised there, fans move to the band newsgroup alt.music.rush, and so even fewer Rush discussions are likely to arise in r.m.p. By the same mechanism, other more general subcultural norms are enforced, too.25 Bit 55
Conversely, on the Internet, open to all potential participants, "neither the authors nor the structure holds that much authority any more. The reader--audience member--receiver shoulders a lot more responsibility now", as Rafaeli points out (Newhagen & Rafaeli 5). This is in agreement with the view that "electronic man [sic] loses touch with the concept of a ruling centre as well as the restraints of social rules based on interconnection. Hierarchies constantly dissolve and reform" (McLuhan & Powers 92). Thus, in addition to reviewing the more passive ways in which participants are affected by the newsgroups and similar media, it is also necessary to analyse how, so affected, users then approach media (potentially to actively participate in them) which largely leave it to the participants to make sense of them. Bit 56

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© 1998 Axel Bruns