Hamburg.
This morning’s keynote at ECREA 2010 is by Peter Golding, who will discuss the processes of building European research networks. Much of the research in media and communication studies is inherently international; the media are largely dominated by a handful of major transnational corporations, for example. Europe is interesting as a testing ground for the ideas that stem from this – current developments take place especially in areas that exist beyond a mere focus on national public service broadcasting.
Only collaborative research can effectively explore to examine the future shape of the media industries – especially their economic structures. Similarly, many issues that we need to address exist beyond the confines of the nation state: the systematic disengagement from political processes, the retreat of public intellectuals, soundbite culture, the fragmentation of the news media, disappearing news audiences, and the rise of ‘unreason’ are all transnational phenomena, for example, and must be addressed by collaborative research networks. Such collaboration takes place through pan-European scholarly vehicles like the European Journal of Communication and ECREA itself, for example, as well as through European research programmes.