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Some ten and a half years ago, David Marshall - then lecturing in the English Department at the University of Queensland - had an idea. Academics around Australia, and around the world, were still coming to terms with this new-fangled thing, the Web, but publishing academic work was more often than not still linked to the slow processes of print publishing - so, David suggested, wouldn't it be great to set up a new, purely online journal that would combine rigorous academic peer review with the speed and reach that only Web-based publishing could provide. "Why not organise each issue around a one-word theme?", he asked.